My Toys Are Too Expensive
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Yo Joe
I need to start the conversation and say that I am a 49 year old man. I have a wife, a mortgage, and a teenage son. I go to work with adults, I drive my family to weekend outings, and I eat in restaurants where I get served. I am a typical middle aged American man. Same as it ever was. Having said all of that, I also need to spend less money on toys.
Now when I say I need to spend less on toys I am not talking about things for my fourteen year old. I am talking about my toys. And before you start to giggle because you think I am talking about “adult toys”, calm down pervert, I am talking about toys you find in the toy aisle of stores. I’m talking Hot Wheels, action figures, and Lego’s. These are my toys and they are to damn expensive.
When I was a kid Star Wars and G.I. Joe figures were my main jam. Anytime I went to the store with my parents, I would always ask to get a new figure. It did not always work, but I did amass a pretty good collection. Then a few years ago Hasbro announced a premium line of six inch G.I. Joe’s, the Classified Collection, Star Wars had had their premium line The Black Series for a while. I always thought the Star Wars Black Series figures were overpriced and never went to get any of them, but G.I. Joe I was interested. The Classified Series came out and was priced at $20 a figure, and then not long after the price jumped to $24. I had major sticker shock. I could afford a figure every now and then, but I kept asking myself should I pay that much, I mean I am in my late forties.
I did pay that much. Right out of gate I found a Cobra Commander and I had to have him. When the Shipwreck figure was announced, I pre-ordered it. Today I own thirteen G.I. Joe Classifieds. Thats over $300 on action figures. Again, I’m a grown man.
Also, I play with these figures. Many contemporaries I know are collectors and get these premium figures and keep them in the box. Not me. The moment I get my figure I tear open the box. My Cobras all sit on my office desk, my Joes take up various poses on a display shelf in my home studio. I switch gear, make new poses, and try on every accesory ever few days. While I work, I do sound editing, I will fiddle with a figure to kill some time. And I did not stop with G.I. Joe. In the last few years I have bought a He-Man, Skelator, and Fisto (gotta have a Fisto), I have collected special edition Hot Wheels of The Simpsons Car, the flying time machine from Back To The Future and multiple Batmobiles, and I have a few Transformers led by my Hot Rod with The Matrix of Leadership. I have even gone back to the Star Wars well to get figures of Ashoka Tano and Clone Wars Yoda. All in all I have probably spent well over $500 to hold and pose action figures I loved as a kid.
I know I am lucky that I can go out there and spend money on something frivolous like an action figure modeled to be like the one’s from my youth. I just know that the price tag on these indulgences has given me pause. I wanted the Serpentor Classified figure, but I cannot find it for less than $100. Not going to make that purchase, I do have limits. Yet I know that one of these days these toy companies will find that right nostalgia point in my brain and make me forget the cost. I hope to be strong, but you never know.
Did Hasbro just announce an Iron Grenadiers figure? Sorry I have to go a place a pre-order.
RD
RD Kulik is the founder and Head Editor for SeedSing.com